Create 22 Pre-Built Customer Lifecycle Segments with One Click
Free tool to instantly deploy proven audience segments: VIP customers, at-risk buyers, winback targets, and more. No manual segment building required. Save hours of segmentation work and start targeting customers based on lifecycle stage immediately.
This tool instantly creates up to 22 pre-built customer lifecycle segments in your Klaviyo account. Instead of manually building segments one-by-one, you can deploy proven audience segments in seconds.
Create a Klaviyo API key with segments:write and profiles:read permissions. The tool needs these scopes to create segments in your account. Your API key is used only for this session and never stored on our servers.
Choose from 22 pre-built audiences targeting different lifecycle stages: VIP Customers (3+ orders lifetime OR 2+ orders in 90 days), Win-Back Candidates (Previous customers, 90+ days inactive), At-Risk Buyers (Customers who purchased but haven't engaged), New Customers (First-time buyers in last 30 days), Engaged Non-Buyers (Active engagers who haven't purchased), and 17 more strategic segments. Select as many as you need (recommended: start with 5-7 key segments).
The tool automatically creates all selected segments in your Klaviyo account with proper filtering conditions, logic, and naming conventions. Processing typically takes 30-90 seconds depending on how many segments you selected.
Immediately use your new segments in campaigns and flows: Send VIP-only promotions, create winback automation flows, target at-risk customers with retention offers, and build segment-specific email series.
Total time: 2-5 minutes (includes segment selection and creation)
Instantly deploy customer segments based on proven ecommerce strategies: VIP Customers (high-value repeat buyers), Win-Back Candidates (lapsed customers 90+ days), At-Risk Buyers (recently engaged but not purchasing), New Customers (first-time buyers 30 days), Engaged Non-Buyers (email active, no purchase yet), plus 17 more strategic segments.
Segments built on Recency, Frequency, Monetary (RFM) analysis. This proven framework identifies customer value and lifecycle stage automatically based on when they last purchased/engaged, how often they purchase/engage, and how much they've spent.
No manual segment building. Select segments from the list, click "Create Selected Audiences," and all segments appear in your Klaviyo account ready to use in campaigns immediately. Saves 10-20 hours of manual segmentation work.
Segments dynamically update as customer behavior changes. Customers move between segments automatically with no manual list management. Always current and accurate with real-time reflection of customer lifecycle.
Use segments right away to send targeted campaigns to specific segments, build automated flows for each lifecycle stage, personalize messaging based on segment, and track performance by customer group.
Based on ecommerce best practices tested across hundreds of brands, optimized for DTC/ecommerce, drives 2-3x higher engagement vs. batch sends, and follows industry-standard lifecycle marketing.
Privacy-first tool where API key is never stored, no access to customer data, only creates segments (doesn't export data), and works entirely through Klaviyo's API.
No limits on usage. Create all 22 segments at once or in batches, run the tool multiple times, update segments anytime. Completely free with no restrictions.
Manual segment creation in Klaviyo requires understanding conditional logic, testing filters and conditions, troubleshooting segment membership, and documenting segment criteria. Pre-built segments eliminate all this work—deploy 22 segments in 5 minutes instead of building them individually over days.
These segments are based on RFM (Recency, Frequency, Monetary) analysis frameworks tested across hundreds of DTC brands, following industry best practices for lifecycle marketing and data-driven customer behavior patterns. You get expert-level segmentation without hiring a Klaviyo specialist.
Lifecycle segments typically see 2-3x higher open rates vs. batch sends, 3-5x higher click-through rates, 5-10x higher conversion rates, and lower unsubscribe rates. Targeted messaging to the right lifecycle stage dramatically improves performance.
Start targeting customers right away with no testing or validation needed. Segments work out of the box, ready for campaigns and flows with dynamic updates as customers move through lifecycle. Go from setup to first targeted campaign in under 10 minutes.
Online stores sending "batch and blast" emails to their entire list
Need to transition from basic email sends to sophisticated lifecycle marketing without hiring a specialist.
Brands with 2,000+ customers ready to level up their email strategy
Professionals responsible for email strategy and campaign performance
Save 10-20 hours of manual segment building and deploy proven lifecycle marketing frameworks immediately.
Marketers managing 1-3 brands looking to improve efficiency and results
Agencies managing Klaviyo for multiple ecommerce clients
Standardize segmentation across all clients, demonstrate expertise, and deliver faster results.
Agencies onboarding new clients or optimizing existing accounts
Direct-to-consumer brands growing from $500k to $5M+ annual revenue
Transition from founder-led marketing to systematic, scalable email strategy.
Brands hiring their first marketing team member or agency
Optimize your Klaviyo account with our complete suite of free tools.
Identify and remove inactive profiles to reduce Klaviyo costs by 20-30%
Deploy proven email flow templates (abandoned cart, winback, thank you)
Split CSV lists into random groups for A/B testing and holdout analysis
Deploy 22 proven customer lifecycle segments in 5 minutes. Start targeting customers based on behavior, not just demographics.
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