Reduce Your Klaviyo Bill by 20-30% in Minutes

Identify and Remove Inactive Email Profiles Instantly

Free tool to analyze your Klaviyo account, find non-customers who never engage, and calculate exactly how much you can save. Stop paying for dead subscribers who hurt your deliverability and drain your budget.

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100% Privacy-Safe: All processing happens in your browser. Your data never leaves your device.
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Instant Savings Calculator: See exactly how much you'll save per month
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Identify Inactive Profiles: Find non-customers who never open, click, or purchase
Takes 5 Minutes: Analyze your entire account in seconds
Launch Bill Reducer Tool →See How It Works

How to Use the Klaviyo Bill Reducer

This tool helps you identify and remove inactive profiles from your Klaviyo account, which can significantly reduce your monthly email marketing costs.

1

Enter Your API Key

Create a read-only API key in your Klaviyo account with the required scopes: accounts:read, metrics:read, segments:full, and profiles:read. Your API key is used securely and never stored. If you refresh the page, you'll need to enter it again.

2

Set Your Inactivity Threshold

Choose how many days of inactivity defines a "dead" profile (default: 90 days). The tool will identify profiles who haven't opened or clicked emails in this timeframe.

3

Run the Analysis

The tool creates a segment in Klaviyo to identify non-customers who have not opened any emails in X days, have not clicked any emails in X days, have never made a purchase, and have received at least 5 emails (not new subscribers).

4

Review Your Savings

See exactly how many profiles can be removed and how much you'll save each month. The tool calculates savings based on Klaviyo's pricing tiers.

5

Export and Suppress

Download the CSV of inactive profiles and suppress them in Klaviyo. Go to Klaviyo → Profiles → Suppressions, upload the CSV to remove inactive profiles, or create a segment and suppress in bulk.

Total time: 5-10 minutes (includes 60-second wait for Klaviyo to populate segments)

Key Features

Automatic Inactive Profile Detection

Automatically identifies profiles that meet ALL criteria: Non-customers (never made a purchase), no email opens or clicks in your specified timeframe, and have received at least 5 emails (not brand new subscribers). This ensures you only remove profiles with zero engagement.

Real-Time Savings Calculator

See exactly how much you'll save based on Klaviyo's pricing tiers: Calculate monthly savings, see annual cost reduction, understand pricing tier changes, and visualize before/after costs. Example: If you have 5,000 profiles and 1,500 are inactive, removing them could drop you from ~$225/month to ~$150/month - that's $900/year in savings!

Privacy-First Processing

100% secure and privacy-safe: Your API key is never stored on our servers, all analysis happens via Klaviyo's API, no customer data leaves your control, and it's GDPR compliant.

CSV Export for Easy Suppression

Download a complete CSV file with all inactive profiles. Includes all profile data, ready for upload to Klaviyo suppressions. You can review before suppressing and keep records of removed profiles.

Segment Creation in Klaviyo

Automatically creates analysis segments in your Klaviyo account. View segments directly in Klaviyo, verify results before taking action, keep segments for future reference, and no manual segment building needed.

Instant Analysis

Fast processing with visual progress tracking: Analyzes accounts in 60-90 seconds, real-time countdown timer, progress indicators, and clear status updates.

No Credit Card Required

Completely free tool: No signup required, no payment needed, unlimited uses, and no hidden costs.

Klaviyo Pricing Intelligence

Built-in knowledge of Klaviyo pricing tiers: Automatically calculates tier changes, shows pricing breakpoints, estimates savings accurately with updated pricing structure.

Common Use Cases

Ecommerce Brands Scaling Email Marketing

Scenario:Your Klaviyo bill keeps growing as you acquire more subscribers, but many never convert.
Solution:Use the Bill Reducer quarterly to remove profiles who showed initial interest but never engaged. This keeps your list lean and costs predictable.
Result:Maintain optimal costs while focusing budget on engaged subscribers who actually convert.

Agencies Managing Multiple Clients

Scenario:You manage 10+ Klaviyo accounts and need to optimize each client's costs to prove ROI.
Solution:Run the Bill Reducer across all client accounts monthly. Show clients concrete savings as part of your value proposition.
Result:Reduce client churn, demonstrate clear value, and optimize their marketing spend.

Email Marketers with Poor Deliverability

Scenario:Your open rates are declining and emails are landing in spam due to inactive subscribers.
Solution:Remove non-engaging profiles to improve sender reputation and deliverability metrics.
Result:Higher open rates, better inbox placement, improved email performance across the board.

Startups Watching Every Dollar

Scenario:You're a growing startup where every $100/month matters, but email marketing is essential.
Solution:Use the Bill Reducer after lead generation campaigns to remove one-time visitors who never engaged.
Result:Stay on a lower pricing tier longer, extending your runway while maintaining email effectiveness.

Why Clean Inactive Profiles?

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Reduce Monthly Costs by 20-30%

Klaviyo charges based on the number of profiles in your account. Many businesses pay for thousands of profiles that never engage. By removing inactive profiles, you can reduce your monthly Klaviyo bill by 20-30% while actually improving your email performance metrics.

A brand with 5,000 profiles paying $225/month can drop to $150/month by removing 1,500 inactive profiles - saving $900/year.
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Improve Email Deliverability

Email providers (Gmail, Yahoo, etc.) track engagement rates. Lists full of inactive subscribers signal poor sender reputation. Removing non-engagers improves your overall engagement rates, leading to better inbox placement and fewer emails landing in spam.

Clients typically see 5-15% improvement in open rates after cleaning inactive profiles.
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Better Campaign Performance Metrics

Inactive profiles dilute your campaign metrics, making successful campaigns look mediocre. With only engaged subscribers, your true open rates, click rates, and conversion rates become visible, allowing for better optimization.

A campaign with 2% open rate on 10,000 profiles might actually be 3.5% when measured against 5,000 engaged profiles.
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Focus Budget on What Works

Stop paying for subscribers who will never buy. Redirect that budget to acquisition channels that bring engaged customers. Savings can be reinvested in paid ads, better email design, or other growth initiatives that actually drive revenue.

Every dollar saved on inactive profiles can be reinvested in acquiring 10-20 new engaged subscribers.

Who Should Use the Klaviyo Bill Reducer?

Ecommerce Brands

Who:

Online stores using Klaviyo for email marketing with 1,000+ profiles

Why:

Klaviyo costs scale with profile count. As you grow, inactive profiles from ads, popups, and promotions drain your budget.

Ideal For:
  • Shopify, WooCommerce, BigCommerce stores
  • Direct-to-consumer (DTC) brands
  • Subscription box companies
  • Fashion and apparel retailers

Email Marketing Managers

Who:

Professionals responsible for email strategy and budget optimization

Why:

Prove ROI by reducing costs while improving deliverability and engagement metrics.

Ideal For:
  • In-house marketing managers
  • Email marketing specialists
  • Growth marketers
  • Marketing operations roles

Digital Marketing Agencies

Who:

Agencies managing Klaviyo for multiple ecommerce clients

Why:

Reduce client costs, improve their metrics, and demonstrate clear value to retain accounts.

Ideal For:
  • Full-service digital agencies
  • Email marketing specialist agencies
  • Ecommerce growth agencies
  • Fractional CMO consultancies

Startups & Bootstrapped Companies

Who:

Early-stage companies where every $50-100/month matters

Why:

Stay on lower pricing tiers longer while maintaining effective email marketing.

Ideal For:
  • Pre-seed and seed-stage startups
  • Bootstrapped founders
  • Solopreneurs
  • Small businesses (1-10 employees)

Other Free Klaviyo Tools

Optimize your Klaviyo account with our complete suite of free tools.

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Audience Builder

Create 22 pre-built customer lifecycle segments in one click

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Flow Builder

Deploy proven email flow templates (abandoned cart, winback, thank you)

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List Splitter

Split CSV lists into random groups for A/B testing and holdout analysis

Ready to Reduce Your Klaviyo Bill?

Start analyzing your account now. It's free, takes 5 minutes, and could save you hundreds per month.

Launch Bill Reducer Tool →